Self-publish your fiction or non-fiction book in the Lake District and beyond ...

with Swallow Books


This is what Lake District author Jill Clough has done through Swallow Books ...

Anna & the Snake Queen

"In Anna and the Snake Queen Jill Clough makes magic real, and reality magical." Caroline Moir, author of 'Brockenspectre'


"Absolutely magical, and so beautifully written! I found this a fascinating book.' Jilly Cooper, best-selling author

If Dreams Should Die

"Storytelling at its best – themes of first love, adoption, the finding of self, seamlessly woven in to give a story of depth and character." Amazon

About Jill Clough

Jill Clough is a former teacher, headteacher and educational consultant who is now fulfilling her teenage ambition to write fiction. She has lived in the Lake District for 20 years and never wants to leave. All her novels are set in Cumbria. She spends hours photographing and mapping the area to make sure her readers can follow the experiences of her protagonists. Her first published novel, Morph, won the Lakeland Book of the Year Award for Fiction in 2019. Anna and the Snake Queen came out in 2020, If Dreams Should Die was published in 2022; and all are found at



This is how Swallow Books helped climber and author Nick Wharton ...

About Nick Wharton

Nick Wharton is well-known throughout the British climbing community for his intrepid approach to "Trad" climbing, which he's adopted on climbs all around the UK and abroad, but predominantly in the Lake District. Swallow Books contributed to the planning and manuscript editing of his book How Hard Can It Be?, which he published in 2021 under his own name. You can find out more about Nick and his amazing story at

And this is how Swallow Books helped me publish my first novel ...

About Dance with the Daffodils

AIt is spring 1802 in the English Lake District. Luke, the prodigal son of a Lakeland shepherd, is drawn back into the land of his birth – retreating from a life undone, seeking solace and redemption. Hidden amid this rural paradise Luke stumbles upon the enigmatic Dorothy – enthralled by nature, passionate, withdrawn, simmering in the shadow of her overbearing brother and poet, William Wordsworth. Luke and Dorothy’s worlds collide, their hearts entangle – stirring up in her such powerful forces that her quiet life of devotion to her brother is torn apart forever. 

Dance with the Daffodils reached Number 3 on Amazon UK's literary fiction bestseller list in summer 2022

What Swallow Books can do for your book*

*you will own all the rights and get 100% of the royalties ... and you don't have to use

the 'Swallow Books' name or logo – you can simply choose your own


I can design your book exactly how you want it, small or large, short or long, colour or mono, using Adobe and Affinity design and publishing software


I have a strong book production network, including top-class printers and cover designers, all of whom will help make your book look and feel perfect


I can scrutinise all the words in your book and polish everything up so it sparkles with life. I'm professionally trained, having worked for four broadsheet newspapers


I'll help you get the word out and show off your product, and promote you as well if you're up for it, in any way you want, through any channels you care to name

Swallow Books


My mission

Excellence is my mission – in everything I create for myself, and on behalf of my clients. That's what drives me.

Why choose me?

I'm a publishing one-stop-shop, from word to book. I'll even compose and create book-trailer music and video for you

"The more people who learn how good Matthew is, the more difficult it will be for us to be blessed by his skills. He responds to tasks with graciousness, enthusiasm, competence and timeliness – and his videography, film-editing and writing
skills show us he is one talented person!"

Rebecca Truman,

Co-founder, the Climate Foundation

Do you have any questions?

Feel free to to reach out!